Andreas runs a grocery store and is always frustrated. He always says ‘why are today’s customers harder to please’? Do you really agree that customers are hard to or is it plain inability to really take your relationship to another height?
Whatever the case may be, we live in an era where there is increasing competition amongst companies to win more customers and make more profit.
Customers have the mentality that they are ‘kings’. Why? Well, because without them, you will stop ‘smiling to the bank’.
But wait a minute! Are they really ‘kings’ or is it mere exaggerations by the business community?
Without doubt Customer service should never be disregarded. While you might be fuming about how you have tried all and still cannot really boost your profit level, others are putting a lot into it and are ‘hitting the mark’.
We are in an era of heightened customer expectation and so you have to nurture a fruitful customer service.
Here are few basic rules about customer service;
1. Promise What You Can Deliver
When you do not deliver as promised, it frustrates the customer. If there is a reason why you cannot deliver what you promised, it is always advisable to let the customer know beforehand that they won’t be getting it after all. A customer who knows this earlier than stipulated, is less likely to be disappointed.
One major source of worry for customers is companies that do not apologize when they err. Be honest enough to open up, especially when you have erred in whatever magnitude. It is a sign of bravery, plus your customers know that the company is run by humans and not robots.
When you do this, you will most likely have the opportunity to be given a second chance.
Having maximum respect for customers is a virtue anyone who wants to make extra profit should imbibe. As a matter of fact, everyone in your company should respect clients no matter what.
Speaking to your clients nicely and listening to their complaint is really important. Every customer wants to have a client that can listen to them whenever they come calling.
All over the world there are customers who will always push to the limits. Some of them call in or walk into your office ready to lash and talk harshly at you. The antidote to such is to keep your calm and be patient.
Never allow your customers provoke you to the extreme. You must be smart enough to detect when it’s going overboard and draw a line.
Keep every conversation official. Never take harsh words spoken at you personal. Ability to be able to separate these two will make you maneuver any looming challenge the furious customer brings.
When you put all these into consideration, your company will be regarded as one with an awesome customer service. Never forget, if you give your customers a wonderful experience you will be guaranteed an awesome profit margin result.
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