With the way the economy is at the moment, it is getting harder to get good construction leads. It as if all the work has just dried up. However, there is always going to be work in construction – it is just a matter of getting to know exactly where is best to look for these leads.
Construction leads are a very important part of a company’s day to day business. They will allow your company to have awareness as to what projects are in operation in your locality, and will open the door to your company getting the work it needs to survive, and thrive.
A lot of businesses out there will go down the more traditional route to try and get construction leads. Advertisements in newspapers are a tried and tested way of getting the leads your business needs. In fact, projects being carried out by Government Departments etc. have to be posted in local and industry publications. Another traditional way of finding leads is to sign up to a construction leads service, which is usually a subscription based model. These service providers will feed you leads on an ongoing basis. Both of these methods are quite traditional, but if you have a low budget, they may not be ideal for your company.
Luckily, with today’s technology, it has never been easier to source leads yourself. There are numerous online services that will feed you with location based feeds, giving you construction leads, often for free. Also, there are often times, helpful online forums linked to these sites, where you can talk to other companies, to exchange information and reviews of past lead information.
Social media has exploded in recent years, and many companies have taken full advantage of this. Gaining construction leads through sites such as Facebook and Twitter are a great idea. There is even a site that is like a social media hub for professionals, called Linkedin. Building links with clients and other companies in a similar field to you will pay off for your company when it comes to sourcing those construction leads.
There are ways for you to find construction leads, on your own, without spending very much (or any!) money at all. If you were to open your favourite search engine, and type “free construction leads” (with asterisks as appears here), you will be presented with a wealth of resources in return. Also, you could consider setting up your own website, (again, there are companies out there that will allow you to do this for free). Designing a website is no-where near as complicated as it once was. Once you have your site launched and live, you could include your web address on your business cards, and on posters or flyers, which you could distribute to local businesses – this may result in more leads for your business.
So, as is detailed above, there are more ways for you to gain construction leads than by just following the traditional blue print method.
Paddy McGuire is a freelance blogger who writes on business topics. Paddy plays many sports mainly rugby and golf.