twitterfacebookgooglerss

Company Crisis: How to Get a Head start Over the Competition

Company Crisis: How to Get a Head start Over the Competition

Even in more profitable times, a crisis can strike your company or even your industry. Industry consolidations, disruptive innovation, and regulatory changes can derail your business processes, cause product obsolescence, and block your distribution and delivery channels. Here are six ways that you can get ahead of the competition in crisis times.

Find New Ways to Stay Relevant
In order to be relevant, your company has to meet your customers’ needs with more than just products or services. If you package and distribute frozen foods, use environmentally friendly packaging and donate a portion of your profits to local food banks. This way, you are not only relevant because you package high-quality foods, but because you are helping to solve more pressing environmental and social issues.
Revamp your Marketing and Delivery Processes
Consider streamlining your product offerings and adjusting your production processes for a specific market. Maybe you are missing the mark with current consumers. If you operate a marketing agency, help declining industries rebuild their niche. Become the hero by helping other struggling companies become relevant and regain their competitive position in their respective markets. Look to more innovative design in graphics and product delivery. Third party places like Contempo Card work to create a better model for your business needs in delivery and packaging.

Keep Employees in the Loop
Let them know what’s going on in your company before you reach crisis mode. Keeping your workers ahead of the game will give them the confidence to stick with you in crisis and to do what’ in their power to innovate and connect with new business.

Retell your Story

The “about us” page on your website should include your change story in an emotional, but credible and industry-relevant narrative that will encourage customers to stay with you while you are making positive changes. Telling the story of how you stepped back to move forward shows a commitment and resolve that many customers are looking for.

Empower your Employees
Encourage individual creativity and professional growth from your workers. Give key employees more responsibility and more opportunity to generate ideas to improve production and marketing, and increase sales. Increasing morale among your employees can open up channels of opportunity you otherwise may have missed.

Outsource to Experts and Consultants
When financial and human resources are limited, outsource. If you are having difficulty supporting payroll for a full capacity staff, convert some employees to consultants, specifically your marketing staff, sales force, and delivery personnel.

Innovative marketing increases your value and builds a niche. Communicating a timely message to employees and customers develops brand and company loyalty and effective delegation empowers employees and optimizes resources. If you follow these tips you will stay ahead of the competition in times of crisis and beyond.

Published by Sandy

55 Comments

  1. g many · June 20, 2020

    It is appropriate time to make some plans for the future and it is time to be happy.
    I have read this post and if I could I desire to suggest you
    some interesting things or advice. Maybe you can write next articles referring to
    this article. I want to read even more things about it!

  2. g tell · June 21, 2020

    It’s truly very complicated in this busy life to listen news on TV, therefore I simply use internet
    for that reason, and obtain the most recent information.

  3. http://hoithaokhcn.tlu.edu.vn · June 26, 2020

    I love what you guys tend to be up too. This kind of clever work and exposure!
    Keep up the great works guys I’ve incorporated you guys
    to my personal blogroll.

  4. allsuche.de · June 26, 2020

    Hmm it appears like your blog ate my first comment
    (it was extremely long) so I guess I’ll just sum it up what I submitted and say, I’m
    thoroughly enjoying your blog. I too am an aspiring blog blogger
    but I’m still new to the whole thing. Do you have any points for inexperienced blog writers?
    I’d definitely appreciate it.

  5. cbd oil that works 2020 · June 27, 2020

    Hello all, here every person is sharing these know-how, thus it’s fastidious to read this weblog, and I used to visit this blog all
    the time.

  6. cbd oil that works 2020 · June 29, 2020

    I’ll immediately grasp your rss feed as I can’t to find your email subscription hyperlink
    or e-newsletter service. Do you’ve any? Please permit me recognize so that I may subscribe.
    Thanks.

  7. cbd oil that works 2020 · June 29, 2020

    Hi, after reading this amazing post i am as well glad to share my know-how here with friends.

  8. website hosting · July 26, 2020

    Hello there, just became alert to your blog through Google, and found that it is really informative.
    I’m going to watch out for brussels. I will
    be grateful if you continue this in future. Numerous people
    will be benefited from your writing. Cheers!

  9. web hosting reviews · August 7, 2020

    My relatives always say that I am wasting my time here at web, except I know I am getting familiarity
    every day by reading such nice articles or reviews.

  10. web hosting sites · August 7, 2020

    wonderful submit, very informative. I’m wondering why the other specialists of this sector don’t understand this.

    You should proceed your writing. I am sure, you’ve a huge readers’ base already!

  11. best hosting · August 8, 2020

    I would like to thank you for the efforts you’ve put
    in penning this website. I’m hoping to view the same high-grade content from you
    later on as well. In truth, your creative writing abilities has inspired
    me to get my very own site now 😉

  12. adreamoftrains webhosting · August 9, 2020

    Good day! This post could not be written any better!
    Reading through this post reminds me of my
    good old room mate! He always kept talking about this.
    I will forward this write-up to him. Fairly certain he will have a good read.
    Thanks for sharing! adreamoftrains web hosting

  13. website hosting · August 11, 2020

    I am sure this article has touched all the internet viewers, its really really fastidious piece of
    writing on building up new blog.

  14. website hosting services · August 14, 2020

    I think what you said made a lot of sense. But, what about
    this? suppose you were to write a killer post title? I am not saying your content
    is not solid, however suppose you added a post title to possibly get a person’s attention? I mean Company Crisis: How to Get a Head start Over the Competition | Business Gross is a little vanilla.
    You ought to look at Yahoo’s home page and see how they create news titles to grab people interested.
    You might add a video or a related picture or two to get readers interested about what you’ve written. In my opinion, it could bring your website
    a little bit more interesting.

  15. this resource from Jacobs Ladder · August 20, 2020

    It’s a pity you don’t have a donate button! I’d
    certainly donate to this resource from Jacobs Ladder brilliant blog!
    I suppose for now i’ll settle for bookmarking and adding your RSS feed to my Google account.
    I look forward to fresh updates and will share this website with my Facebook group.

    Chat soon!

  16. robe boutique · August 21, 2020

    I every time used to study paragraph in news papers but now
    as I am a user of net so from now I am using net for posts, thanks to web.

  17. cheap flights · August 24, 2020

    Good way of explaining, and pleasant article to get data on the topic of my presentation subject, which i
    am going to present in college.

  18. cheap flights · August 25, 2020

    Thanks for some other fantastic article. Where else could anybody get that
    type of info in such a perfect method of writing? I have a presentation subsequent
    week, and I am on the search for such information. 2CSYEon cheap flights

  19. cheap flights · August 26, 2020

    Wonderful site you have here but I was wondering if you knew of any discussion boards that
    cover the same topics discussed here? I’d really love to be a part
    of online community where I can get comments from other knowledgeable individuals
    that share the same interest. If you have any recommendations, please let me know.
    Kudos!

  20. cheap flights · August 27, 2020

    Magnificent beat ! I would like to apprentice at the same time as
    you amend your site, how can i subscribe for a blog website?
    The account aided me a appropriate deal. I were tiny bit acquainted of
    this your broadcast offered brilliant clear concept